Business for Punks

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BrewDog s co founder James Watt offers a business bible for a new generation It s anarchic It s irreverent It s passionate It s BrewDog Don t waste your time on bullshit business plans Forget sales Ignore advice Put everything on the line for what you believe in.These mantras have turned BrewDog into one of the world s fastest growing drinks brands, famous for beers, bars and crowdfunding.Founded by a pair of young Scots with a passion for great beer, BrewDog has catalysed the craft beer revolution, rewritten the record books and inadvertently forged a whole new approach to business.In BUSINESS FOR PUNKS, BrewDog co founder James Watt bottles the essence of this success From finances chase down every cent, pimp every pound to marketing lead with the crusade, not the product this is an anarchic, indispensable guide to thriving on your own terms. Free Download Books Business for Punks author James Watt – kino-fada.fr It s probably new word record on bragging advice ratio Lots of new wave startup fuck oldschool type of rhetoric that uses dramatic language to present revolutionary management principles what were tad mainstream back the Andy Grove founded Intel.Hmm How do I rate this book Well I think that depends on which way I rate it The first, most obviously, is the content Actually, this is a pretty good primer on starting and running a business Most of the advice is pretty standard, but there is an energy and drive which is lacking from most books of this nature The advice that such energy and drive is essential for a successful business start up is absolutely on the money Also focus on things like cash rather than profits is great advice Hmm How do I rate this book Well I think that depends on which way I rate it The first...A good book Well worth the read.I would be interested to see what the author thinks of this in 20 years, 50 years as his company goes from being a fast growing start up to being a venerable institution.I found these comments of particular note Pg 27 The whole gap in the market approach is an outdated fallacy that should be burnt and banished from history Pg 31 Planning is merely glorified guesswork Long term planning is a vain, self indulgent fantasy Don t waste your time Pg 33 Don A good book Well worth the read.I would be interested to see what the author thinks of this in 20 years, 50 years as his company goes from being a fast growing start up to being a venerable institution.I found these comments of particular note Pg 27 The whole gap in the market approach is an outdated fallacy that should be burnt and banished from history Pg 31 Planning is merely glorified guesswork Long term planning is a vain, self indulgent fantasy Don t waste your time Pg 33 Don t outsource stuff like a hammerhead, and don t pay people with money you don t have Not having cash to pay folks is a blessing in disguise External people don t care about your business as much as yoy do, and the sure as hell don t understand it like you do So do stuff yourselves Consultants, marketing agencies, recruitment firms are all just unnecessary garb...James Watt is a genius He took my time and money to advertise his company and brand I have to listen his advices.One of those books that says a lot without saying much at all Would have been interesting to hear the other founder s perspective on things too as I suspect James is the one with the big ego Hats off to them both for building a successful business but it s a shame they didn t really share anything of value Few interesting stories and trotted out much of the same business catchphrases as other books The tone and language was almost a caricature of itself and felt forced and contrived Do peop One of those books that says a lot without saying much at all Would have been interesting to hear the other founder s perspective on things too as I suspect James is the one with the big ego Hats off to them both for building a successful business but it s a shame they didn t really share anything of value Few interesting stories and trotted out much of the same business catchphrases as other books The tone and language was almost a ca...Too much words, too little sense The book is permeated with ego and sense of uniqueness Looks like it s just another piece of their PR.Felt like I should have read this prior to starting a business Have instead got around to reading it about 8 months in and am heartened to find our ethos and work approach is pretty much in line with Brewdog s Whether that works or not, who knows But anyway, good book on business and throwin...As a lot of critical reviews have already said, many existing corporate ideas rebadged as radical or punk No problem in itself, especially in the short bursts BrewDog s PR presents itself but a whole book of it is impossible to enjoy.Sisu poolest tleks, et see ennast kiitmast ma ei v si stiil viskas l puks le ning t lge tundus lugedes sna toores.Part of the marketing campaign of Brewdog Brewery

Business for Punks
  • 13 January 2018
  • Kindle Edition
  • 246 pages
  • James Watt
  • Business for Punks